Athlete Spotlight

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Favorite Gear

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Fairhaven Jacket — Cinnamon

Jake Blauvelt

Action Sports

Jake Blauvelt has long been devoted to progressing what is possible on his snowboard. From his early days on hill as a Vermont contest local, Jake has consistently pushed himself to find a path that is true to his identity, his unique personality and his dreams. That path has taken him from icy park jumps to powder turns; from podiums to heli drops – and he has continued to improve and evolve with every step. Jake pushes the limits of snowboarding and travels the world in search of new challenges, perfect snow and the pursuit of happiness. The past cou...

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Recent Action Sports News

  • Making the Most of What's Available: Tyler Wright Wins Vans US Open of Surfing

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    Posted 24 days ago by Chasen Marshall

    Competing in challenging conditions in the shadow of the Huntington Beach Pier, Tyler Wright was able to find opportunity where others mostly found frustration. In waves that were mostly in the 1- to 3-foot range, Wright was able to put her trademark power surfing to use and ended up winning the Vans US Open of Surfing. The win is Wright’s first Samsung Galaxy ASP World Championship Tour win the season and moves her up to no. 3 in the world rankings. “It’s been a long event and really enjoyable for me,” Wright said. “I wouldn’t be here without my team and they mean the world to me. All the girls have been ripping this entire event and it’s been wonderful to see. I felt really relaxed and comfortable and everything has gone really well for me this week and I loved it.”

  • Valuable Real Estate: Oakley Invades The Berrics With Help From Koston and McFetridge

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    Posted about 1 month ago by Chasen Marshall

    It’s a wall in a warehouse in an industrial district. The space around this particular segment shares a likeness with the surrounding neighborhood of downtown Los Angeles. The building backs up to the Los Angeles River and is neighbors with companies that cater to fabrics and textiles and aluminum. There’s no machines humming or clocks being punched or lunch breaks. There are loud, echoing noises: snaps and whaps and cracks. There’s also a massive forklift rolling across the room. Skateboard icon Eric Koston and renowned artist Geoff McFetridge watch and wait. Koston has his skateboard at his feet, McFetridge wears an apron over an old t-shirt, off white pants and white Jack Purcells. Behind them, the 96-foot-wide, 20.5-foot-high “canvas” stands in a state of construction.

  • Nothing "Quiet" About Aaron Rathy or His Riding: Q&A With the Star Wakeboarder

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    Posted about 1 month ago by Chasen Marshall

    Aaron Rathy has a portfolio full of accolades. He’s won a bunch of contests, been Rider of the Year, landed the trick of the year, had banger video parts and all the while maintained a status as one of the most influential and exciting riders in wakeboarding to date. Yeah, Rathy has a lot going for him, including a starring part in the new video from Wakeboarding Magazine, “Quiet, Please.” With the movie out and near the mid-point of the contest season (which actually never really ends), we caught up with Rathy to a sense of everything that’s going on in his life and mind these days.

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