Articles by Date

May 2011

  • May 2011's Best Sports Moments Caught on Film

    Billabong Pro Rio Pro 2011

    Posted about 3 years ago by Elishia Matta

    Oakley athletes shined in May achieving victories in everything from golf and cycling to wake, surf, and skate as well as in motorsports including supercross, motocross and moto GP. To bear witness to the Oakley team’s sheer brawny talent check out this month’s Best Sports Moments Caught on Film in the accompanying album.

  • 2011 AMA Motocross Championship at Freestone Raceway


    Posted about 3 years ago by Nick Legare

    Freestone is the second stop in the 2011 Outdoor MX Nationals held in Worthham Texas. The weather was ‘par for the course’ with high humidity and strong winds alongside temps in the upper 90’s.

  • The Gift of Sight Rajasthan


    Posted over 3 years ago by Courtney Tanner

    Volunteers from around the world dedicated two weeks to more than 8,500 people.

  • Charlotte Crowns Another All-Star


    Posted over 3 years ago by Brian Carlin

    Bright lights, fireworks and the worlds largest HD television at the Charlotte Motor Speedway for NASCAR’s All-Star Weekend extravaganza and the Rollin’ O Lab National Truck was once again, center stage.

  • Bloody Eye: Tornado Tale


    Posted over 3 years ago by Danny Evans

    Jason McNaughton, a good Samaritan helping clean up after tornadoes in Alabama, credits his Oakley sunglasses with saving his eye.

  • Spring Skiing In Oakley's Gore Windstopper Jackets


    Posted over 3 years ago by Mark Shelp

    Will someone call Spring and find out where the hell she went? These wintery powder squalls have meant some pretty classic Eastern Sierra skiing. When the clouds break, it’s powder above 11,000 – and corn to the car.

  • Women’s Perform Beautifully Tennis Social


    Posted over 3 years ago by Kyle Matias

    The O Lab is making its way around the Tar Heel state this month doing what it does best: educating people on the many technologies applied to Oakley’s High Definition Optics. It’s fair to say that a majority of today’s eyewear consumers have a misconception of the market and that’s where the O Lab comes in.

  • Love And Guts: Oakley Skate-Art Show Hits San Francisco, Thrasher Magazine Shines


    Posted over 3 years ago by Andrew De Lara

    The ‘Love and Guts’ Skate-Art Show has been bringing the stoke to both coasts for a few years now. But it just stepped up. Big time. Oakley’s stylish celebration of Skate and Art just hit one of the artsiest hubs around…San Francisco. And with one new, major development. New partnerships: With one new player being Thrasher Magazine.

  • Going Stoopid: Music Stars Shwayze and Cisco Adler Rock ‘Seedless Summer’ Tour With Slightly Stoopid


    Posted over 3 years ago by Andrew De Lara

    What’s the smartest way to get rockin’ in the summer? That’s easy. Get down with the Seedless Summer Tour featuring rock/blues/reggae/punk/hip hop hybrid band Slightly Stoopid – who’ll be graced by the presence of Oakley’s own Star Music Artists/Producers Shwayze and Cisco Adler this year as they hit a venue near you. With Slightly Stoopid’s fun presence, Shwayze and Cisco Adler’s smooth bangers and Reggae Band Rebelution in the mix, this year’s tour in blazing summer sun is set to set the season on fire.

  • Haggin Oaks Golf Expo 2011

    Oakley & Haggin Oak's Golf Expo 2011

    Posted over 3 years ago by James Smat

    This year the Rolling O Lab was proud to be a part of the 36th annual Haggin Oaks Golf Expo in Sacramento, CA.

  • Beautifully Performing: Oakley Music Star Kate Voegele Drops New Album, “Gravity Happens”


    Posted over 3 years ago by Andrew De Lara

    You’ve more than likely seen her on the CW’s One Tree Hill. Oakley’s Kate Voegele isn’t only a super talented singer-songwriter, musician and actress – she’s also a flat out amazing person. The rising artist, who played the character ‘Mia Catalano’ on the popular show, just dropped her latest album, Gravity Happens. Available for purchase on iTunes immediately, don’t dare miss out on the vocal beauty that is Kate Voegele. Also watch for her new Signature Series Oakley Beckon eyewear – coming in September!

  • Oakley Blade Boardshort Launch Event

    Lead Picture

    Posted over 3 years ago by Courtney Tanner

    Oakley identified a problem and an invention that athletes can perform better in was born.

  • Getting the Prescription Right in Southern California


    Posted over 3 years ago by Courtney Tanner

    Oakley employees recently joined OneSight to hand-deliver eyecare and eyewear to more than 1,700 children in Southern California.

  • Sneak Peek: The Shaun White Collection


    Posted over 3 years ago by Danny Evans

    The Shaun White Collection features Airbrake, Splice, A Frame, and XS O Frame Goggle.

  • Crunked With Oakley: Lil’ Jon’s Long Ride With the Big O


    Posted over 3 years ago by Andrew De Lara

    Does Lil’ Jon really love Oakley? That’s easy. “Yyyyyeaaaahh!” The world famous artist/producer/executive has been rockin’ Oakley to the fullest, in every way, for almost a decade. And his face is more than a household sight. From the moment comedian Dave Chapelle playfully mocked his trademark voice and lines – to this very moment as his longevity is in full display with his elite global DJ/producer status, his transcending of music genres and prime time TV appearances – Jon is still getting people “crunk” all over the Planet. That’s especially true these past few months, as Jon dropped some ultra high-profile appearances on shows like “Celebrity Apprentice” (with the infamous Donald Trump) and “Conan” (where he spiced up the popular comedian-host by presenting him with his own pair of Oakley Dispatches on National TV). Add his new sketch comedy, reality TV show on VH1 (coming in Fall) and countless more projects in the pipeline, and it’s safe to say that the public is still gettin...

  • 2011 Drake Relays


    Posted over 3 years ago by Nick Legare

    The one hundred and second running of the Drake Relays Track and Field Championships was held this past weekend at Drake Stadium in Des Moines, Iowa.   On Tuesday evening the Rolling O Lab was on hand for the legendary Blue Mile, a pedal to the metal, one mile sprint race held on Grand Ave in Des Moines beautiful downtown district.

  • 3rd Round Testing for Prototype Goggle

    End of April Snow

    Posted over 3 years ago by Jessie Anderson

    Lucky for Oakley Field Testing Snowbird Utah decided to break the 700 inch snow mark during our goggle trip the last week of April.

  • April 2011's Best Sports Moments Caught on Film

    Dr Sanjay rides with Tim DeBoom

    Posted over 3 years ago by Elishia Matta

    In April Oakley athletes biked with Dr. Sanjay Gupta, visited Rob Dydrek’s Fantasy Factory, made a guest appearance on the Biggest Loser and could still be found topping podiums across many disciplines. Share in some of this month’s best sports moments caught on film and check out this gallery!

  • Victors and Sick-O’s Crowned at Inaugural Red Bull Ride + Style


    Posted over 3 years ago by Elishia Matta

    The inaugural Red Bull Ride + Style drew a crowd of over 5,000 spectators to San Francisco’s Justin Herman Plaza yesterday where a field of 60 riders – half of whom were rocking the Oakley tees, hats, gloves, grips and custom eyewear they scored two nights before at the Ride + Style Launch Party hosted in the SF O Store on Market St. – threw down in both track and freestyle fixed gear biking competitions.