Articles by Date

March 2010

  • Oakley Takes On SXSW In Austin Texas


    Posted over 4 years ago by

    Oakley takes on SXSW in Austin, TX last weekend with three amazing showcases that highlighted Oakley’s scope of music relationships! On March 17th Oakley and LRG hosted a showcase with Oakley artist Mike Posner and Kelley James alongside J. Cole, Bad Rabbits, 2AM Club, Chiddy Bang and many more. Oakley had its artists lounge where we showcased our latest eyewear.

  • Current Baseball Legend Ichiro Suzuki Visits Oakley HQ

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    Posted over 4 years ago by Matt Murray

    Ichiro Suzuki has been dominating the batters box he occupies in the lead-off position and outfield he roams since his first day in the MLB. Now nine plus years later he is still setting the standard for producing clutch base hits, throwing out base runners from the warning track and quietly leading his team as a true professional on and off the field.

  • Oakley and X Games Descend on Tignes, France


    Posted over 4 years ago by Matty Swanson

    The inaugural European X Games took to life in Tignes, France last week. ESPN and Canal partnered to bring the first European Winter X Games event to the world via live webcast and live TV. And Oakley took advantage of its long time relationship with the U.S. event to activate around every on-site opportunity in Tigne.

  • Women's Hockey Team USA Visits Oakley


    Posted over 4 years ago by Tess Weaver

    Five members of the silver medal-winning US Women’s Hockey Team visited Oakley on Wednesday, March 10, to tour the facilities, shop the retail store, show off their silver medals and game jerseys, answer some audience questions and sign autographs for Oakley employees.

  • Matt Damon Takes Oakley M Frame® Into the ‘Green Zone’


    Posted over 4 years ago by Danny Evans

    Matt Damon goes about his important “Green Zone” mission wearing Oakley M Frame® sunglasses.

  • Latest Update From The European X Games


    Posted over 4 years ago by Shay Williams

    A quick update from Tignes Val Claret on the European X Games Slopestyle course. Last night SPT made some changes to the course, making one jump substantially bigger and the takeoffs to many of the jumps a bit poppy-er thus allowing for more airtime and more trickery.

  • PGA Superstore and the Rolling O Lab

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    Posted over 4 years ago by Sean Abeyta

    On March 2nd & 3rd, 2010 I was given an opportunity to use possibly one of the most impactful tools Oakley has ever created for education and sales generation, the Oakley Rolling O-Lab. Following the Waste Management Phoenix Open, this was perfect timing to showcase the truck in front of one of Oakley’s largest “golf specific” National Doors in Arizona, PGA Tour Superstore.

  • The Waste Management Phoenix Open


    Posted over 4 years ago by Adam Racioppi

    Oakley made another hole in one this year at the Phoenix Open!

  • Rolling O Sets Up At Grouse Mountain


    Posted over 4 years ago by Kyle Matias

    Rolling O Lab kicked off it’s month long stint at Grouse Mountain by helping host the Oakley Global Media Event. Over 150 international journalists, key accounts, and Oakley VIPs kicked off the event by touring the O Lab to get an idea of how Oakley educates the masses on the benefits of Oakley’s High Definition Optics as well as superior impact protection.

  • Kate Voegele Performs National Anthem Prior To Nascar's NNS Stater Bros. 300

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    Posted over 4 years ago by

    Singer-songwriter, musician and actress Kate Voegele performed the National Anthem prior to NASCAR’s NNS Stater Bros. 300 at Auto Club Speedway on Saturday, Feb. 20, 2010. The Staters Bros. 300 will broadcast live on ESPN2, with pre-race coverage beginning at 2p.m.PT and the race starting at 2:30p.m.PT.

  • Oakley And New Era Team Up For "Above the Shoulders" Fashion Show


    Posted over 4 years ago by Al Janc

    Oakley and New Era teamed up to create a unique fashion show called “Above the Shoulders.” On Saturday February 27th the two companies held their first “Above the Shoulders”

  • Oakley Athletes Earn 65 Medals in Vancouver

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    Posted over 4 years ago by Danny Evans

    Champions Rely on Oakley Technology in the Performances of Their Lives

  • Oakley's Learn To Ride Golf Takes Over Scottsdale, Arizona


    Posted over 4 years ago by Al Janc

    The Oakley Learn to Ride program traveled to Scottsdale, where Oakley pro golfer Ricky Barnes taught Shaun Sipos (Melrose Place), Dave Annable (Brothers and Sisters) , Lo Bosworth (The Hills) and some other key VIP’s how to golf at the incredible Silverleaf Golf Course.

  • Oakley's Learn To Ride Surfs Bondi Beach Australia


    Posted over 4 years ago by Erin Edwards

    The Oakley Learn To Ride event was held on Bondi Beach on Tuesday February 16th and was attended by celebrities including Zac Efron, Vanessa Hudgens, Layne Beachley, Tom Whitaker, Sam Page, Adam Melling, Lauryn Eagle (Champion water skiing), Amber Wing (wakeboarding), Laura Csortan ( Getaway), Kirk Pengilly ( INXS), Luke Mitchell ( Home & Away), Maude Garrett ( Nikolodean), Nikki Philips ( model), Tyler Atkins ( model), Kristy Coulcher (Australia’s Next Top Model)

  • More Than Zero


    Posted over 4 years ago by Danny Evans

    Dan Weant credits his Oakley Zero™ sunglasses with saving his eyesight.